About

photo Emily Neill

The cloth is everything‘ and the designs created to showcase the fabric, are basic with a simple clean line. Repairable, adjustable, meant to last a lifetime, the entire garment will bio-degrade back to the earth, following the age-old ‘soil to soil’ regenerative agricultural model.

Working from the basic philosophy, that economies must support a thriving community while doing no harm, we engage a local workforce and area artisans, and look for local, pure, unadulterated, bio-degradable materials to create each garment.


Wave Weir is a clothing designer, wool mill owner and operator and freelance community developer in Seguin, Ontario, near Parry Sound on the shores of Georgian Bay. Her designs are simple, classic, unstructured pieces that are meant to showcase the fabric, last for years and accommodate body changes. Looking for a quantity and quality of local, natural fibre and materials for her clothing line, Weir came face to face with the limitations and bottlenecks in wool processing being felt by small sheep farms. Most are forced to sell their annual harvest of raw fleece to the wool grower’s co-op to be shipped off shore, or to destroy it, if the cost of transport from the farm is more than will be realized by the sale. Living in an area desperately in need of permanent year-round employment, Weir decided to start a fibre processing mill in her small community. Purchasing vintage equipment from a retired business, Weir has established a semi-worsted spinning and weaving mill, providing added processing services for area farmers as well as purchasing raw material from regenerative farms to be used in an ever-growing possibility of product.



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